Philipp Öttl’s Ducati team in full swing – sponsor Milwaukee is delighted

Ahead of the home race at Misano, the Italian teams are inundated with requests from sponsors and friends for guest passes. Philipp Öttl’s team, Feel Racing, therefore set up its own hospitality area for the first time; this will also be in use at Donington Park (10–12 July) and Cremona in northern Italy (25–27 September).

In England, the team usually has few guests, but not this year – sponsor Milwaukee is using the event for a special appearance. The reason for this is that Feel Racing is preparing the motorbike for Luke Strapleford and his Scars team in the British Supersport Championship. At Donington Park, the English rider and Öttl will compete in the same livery.

Milwaukee will be visible on the side fairing of the Ducati Panigale V2 with a significantly larger logo than usual. Feel Racing occasionally offers this opportunity to its sponsors; for example, the German company Landgeflügel featured more prominently on the bike at Assen.

Since Feel Racing is no longer supported by Aruba.it, the main sponsor of Ducati’s factory Superbike team, the team name now occupies the prime advertising space. Special promotions such as those at Assen or Donington Park demonstrate to sponsors what is possible for them, whilst also generating additional revenue.

It’s quite possible that we’ll also see a special collaboration and a customised design for the races in Cremona at the end of September.